Barbra Streisand Says She Called Apple CEO to Fix Siri’s Pronunciation of Her Name

Barbra Streisand Says She Called Apple CEO to Fix Siri's Pronunciation of Her Name“She pronounces my name wrong. Barbra Streisand with a soft S, like sand on the beach,” Streisand told NPR’s Scott Simon Saturday. She said Cook told her a fix was forthcoming with the Sept. 30 update.

She may also have indicated when the next iPhone’s coming out.

Singer Barbra Streisand doesn’t have a great history when it comes to shaping her representation on new technology, but she has now scored at least one major victory.

Streisand was irked at the fact that Siri, Apple’s AAPL -0.72% virtual assistant for iPhone and iPad users, was not pronouncing her name correctly.

So she called Apple CEO Tim Cook directly, and he promised he would fix the problem. Siri will apparently soon say “Streisand” without pronouncing the second “s” hard, like a “z.”

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“She pronounces my name wrong,” Streisand told NPR. “‘Streisand’ with a soft ‘s’ like sand on a beach—I’ve been saying this for my whole career.”

“I called the head of Apple, Tim Cook, and he delightfully agreed to have Siri change the pronunciation of my name finally, with the next update on September 30. Let’s see if that happens, because I will be thrilled.”

That date, which Apple has not itself announced, presumably indicates when we will see the launch of iOS 10—and the next iterations of the iPhone.

Streisand, who has previously demonstrated bullishness on Apple stock, is currently touring a new album of duets.

She must be confident that people, and their virtual assistants, will be talking about her this summer.

Swati Sharma

Swati Sharma is an editor at “On Breaking”. She is a very enthusiastic journalist and has worked for many Esteemed Online Magazines and Celebrity Interview, thus gaining a huge experience before joining the team at On Breaking. You can mail on gmail teenbabe1@gmail.com

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  • Monroe

    This makes me hate Barbra. First she has a dumb spelling of her first name – should we pronounce that Bar-BRA- and now she wants people to pronounce her last name like there’s a “Z” in it. Go sit down Barbara. You annoy me.