Coca Cola Made A Selfie Bottle Because We All Need

Coca Cola Made A Selfie Bottle Because We All Need

Coca-Cola is known for its cool unique marketing techniques, especially around Christmas season’s red white theme which the brand has incorporated as its own. This year we’ve seen the coke bottle come with a label that gift-wraps the bottle when a thread is pulled.

Nifty! What’s more, they’ve now introduced a selfie-snapping bottle which features a camera. That’s right, a camera attached to a bottle for clicking selfies. The bottle clicks a selfie every time it tips past a 70-degree angle, so whenever you take a swig of coke, it clicks a selfie of you automatically.

The bottle is fitted with an in-built camera at its base and a sensor to detect when it is tilted to 70-degree, at which point the camera takes a snap of its owner mid-drink, Drum News reported on Friday.

The “Selfie Bottle” has been devised by Gefen Team for the Coca-Cola Summer Love campaign — Israel’s largest outdoor brand event.

However, there are no reports when the “Selfie Bottle” will make it to the market.

Swati Sharma

Swati Sharma is an editor at “On Breaking”. She is a very enthusiastic journalist and has worked for many Esteemed Online Magazines and Celebrity Interview, thus gaining a huge experience before joining the team at On Breaking. You can mail on gmail teenbabe1@gmail.com

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  • Jenny

    Taking a selfie of yourself drinking something that has the pH of 2.5 (battery acid has a pH of 0) – is kind of advertising just how unaware you are of what you’re putting into your body….

    • Who says people are unaware? As with everything, it’s fine in moderation. Even too much plain water can kill you.

      • Jenny

        Agree, everything is fine in moderation, but most people that drink Coke don’t have just one once in a blue moon – it has both sugar and caffeine in it, both of which can be addictive. Not to mention the acidity being bad for your teeth, or the fact that it has no actual nutritional value. My point is if you knew how bad something like Coke is for you, why on earth would you even put a small amount into your body?

        • Because I like the taste, it’s my body, and as with everything, in moderation it’s not going to do any harm.

          If people don’t want to risk it, that’s fine. Make the facts available, and let people decide for themselves. But the constant preaching (not meaning you personally, but in general) needs to stop.

          • Jenny

            I think that’s kind of what I’m trying to get across – you’re clearly more informed than most, but I think a lot of people aren’t aware of the facts about how detrimental a product like Coke can be to their health if taken in excess. And I agree, it’s absolutely everyone’s right to eat/drink what they want, but have preferably made that decision after educating themselves as to the potential health risks. http://www.medicalnewstoday.com/articles/297600.php.

          • I think the simple answer is “everything in moderation”. It’s impossible to keep up with what’s good and bad for you, as the consensus seems to change on an almost daily basis.

            One day alcohol is nothing but bad, the next small amounts might do some good. Same with bacon/processed meat. For decades they’ve been warning of the danger of too much sugar, and that we should use artificial sweeteners, especially if we’re diabetic… now they’re saying that even those can cause diabetes.

            When it comes down to various forms of fat, they say things are bad for you… yet the current ‘older’ generation who are living longer than ever (and where obesity wasn’t a huge problem) were brought up (at least in Europe) on bread, dripping, and everything cooked in lard.

            I think the issue is less what people put into their bodies, and more the complete lack of any real effort to burn it off. This is due to lots of little things, like increased use of cars (kids used to walk to the shops/school), extended computer/tablet/mobile use… even TV remote controls. And yes, even complete laziness in many cases.

          • Jenny

            Yes, it’s very difficult to keep up with what’s supposed to be good for you and what isn’t – and in the face of that sort of confusion moderation is definitely the watch word.

            I suppose it’s no wonder really that a lot of people become desensitised or apathetic with regard to the effects of the food/drink they’re consuming, when they’re getting conflicting messages from those that are supposed to be in the know about these things (government, scientists, studies etc). It almost makes me wonder if that’s a deliberate ploy on their part, to confuse us so much that we stop questioning and thinking for ourselves, and just shovel stuff into our mouths without thinking of the health consequences.

            Totally agree with you about the exercise issue. Humanity has become far more sedentary than we used to be and yet our consumption of fat/sugar laden foods has gone up – it’s an obesity time-bomb.