The Grammy Award-winning band performed on the pier Sunday night. The show was presented by 91X-FM. Switchfoot released its 10th album, “Where the Light Shines Through,” on July 8.
Switchfoot, free concerts and beaches are apparently inseparable.
Last Sunday, the Grammy Award-winning San Diego band performed at its 12th annual Bro-Am surf contest and concert at Moonlight Beach in Encinitas for an estimated audience of 18,000. This Sunday, July 17, the five-man group will perform a free concert at the Imperial Beach Pier. The 6 p.m. show is being presented under the auspices of San Diego radio station 91X-FM.
In a post on its Twitter page, Switchfoot wrote: “We’ve teamed up with 91X to bring a free show to the South County. This Sunday, at the Imperial Beach pier.”
91X Program Director Michael Halloran praised the band for accepting the station’s invitation to perform in Imperial Beach, a city that has not has any concerts in memory — free or otherwise — by a Grammy-winning act .
“I can’t say enough nice things about Switchfoot and their dedication to fans,” Halloran said in a statement released Friday. “Two back-to-back free concerts on the beach, and now being able to serve the south area of San Diego, (for) communities that don’t always get the same perks” (as North County).
Switchfoot will perform on the pier itself, with the stage facing north toward the audience on the beach below, according to a 91X spokesman.
Imperial Beach Mayor Serge Dedina said Friday that the free concert was pulled together in three days, after Chef Ken Irvine of Sea 180° Coastal Tavern asked the city if it could help pull off the concert. The restaurant, a part of San Diego’s Cohn Restaurant Group, is located in the Pier South Resort on Seacoast Drive, near the pier.
“Our city manager enthusiastically said yes and the Port (of San Diego) jumped in immediately,” Mayor Dedina said. “Everyone, including our sheriff’s and fire departments, city staff and our community, is elated. It means lot to all of us. It’s going to be a great day for Imperial Beach.”
Dedina himself is a self-proclaimed “huge fan” of Switchfoot.
“They’ve got great music that’s very positive. They’re focused on community and giving back,” he said. “They fit right in with all the messages in Imperial Beach.”